Black Bow Gift Co.

Elevating Business Growth

Performance Marketing, E-commerce, Google Ads & Social Media Ads

O V E R V I E W

Over the past five years, the collaborative partnership between Nova Pulse and Black Bow has been a dynamic force in elevating their marketing strategies.

Nova Pulse’s expert marketing consulting has played a pivotal role in refining BBGCo. approach to Google & Facebook Ads and email campaigns. Bringing innovations and implementing solutions like the Loyalty & Rewards Program increased our Customer Retention, Revenue, and Return on Advertising (ROAS).

D E L I V E R A B L E S

Growth Strategy

Landing Page

Social Media Ads

Google Ads

Video, Shorts, Reels

Loyalty Program

SEO
(Keyword Optimization)

SEM (Content Optimization)

Ongoing Consulting Strategy

Product Portfolio & Social Media Ads

Social media

Social Media Management
Brand Consistency
Product Portfolio
Social Media Ads
Social Listening
Influencers & Much More.

Embracing The Number One Gift Shop In Canada

Paid Ads

Facebook
Google Ads
Instagram
LinkedIn
Spotify
TikTok

Our proven Google Ads strategies ensure top-notch leads as we consistently optimize ad creatives, targeting, and budget allocation to boost ROI and improve advertising effectiveness. All proven data-driven with analysis and monthly reports.

Campaign Tailored To All the Major Platforms

Facebook, Instagram, Spotify, Linkedin & Google Ads

Results

In 2024, the ROAS increased from 2 to 14 on Google Ads. It means for every dollar invested, they had $14 in return.

$1 > $14

20%

Increase in the number of new followers

The revenue increased

35%

Loyalty Program improved the Customer Retention from 12% to 55%.

“Something magical happens when time is taken to prepare a gift thoughtfully; a genuine connection can be made. We assist gift givers by creating one-of-a-kind gifts we know people will LOVE to receive because creating magic is our specialty!”